Room Spray Guide: Ratios, Bases, and Fragrance Oils

Room Spray Guide: Ratios, Bases, and Fragrance Oils

1. What a room spray actually is (and what it is not) In formal terms, a room spray is a non-skin fragrance product ...
Candle Fragrance Load Explained: How Much Oil Should You Use?

Candle Fragrance Load Explained: How Much Oil Should You Use?

1. What is fragrance load (and why it matters) Definitio...
how to start and run candles and diffusor business
Customer Retention in Home Fragrance: Why Clients Come Back

Customer Retention in Home Fragrance: Why Clients Come Back

For a candle, reed diffuser or room spray brand, customer retention is simple to define and hard ...

how to make candles
How to Make Your First Candle Collection: Key Steps to Success

How to Make Your First Candle Collection: Key Steps to Success

When you decide to create your very first candle collection, it’s an exciting step into building ...

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how to make reed diffusers and room sprays
How to Choose Vessels for Reed Diffusers and Room Sprays

How to Choose Vessels for Reed Diffusers and Room Sprays

Choosing the right vessel is key to making effective and elegant reed diffusers or room sprays. W...

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